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Logo design

Client : Leafs Nation Online

Project details
  • logo design
  • illustration
  • brand research
View in Detail

Designing a logo for an upcoming sports rumor site was not only a challenge that we deeply embraced, but one that is seen to have greatly assisted the website in it's currently-increasing popularity.

Leafs Nation Online, a fresh news and rumor site for the Toronto Maple Leafs tasked us into designing their logo. The result was a combination mark that encorporated a symbolic representation of the site's acronym, overlayed Maple Leafs, as well as a general shape representing a poker chip that signifies the reality of rumors. Didn't see one of these hidden symbolisms? Hit "View in Detail" up in the grey box.